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Stop chasing conversions you can’t track. Start measuring engagement you can trust. Staminads is an open-source, self-hosted analytics platform that measures traffic quality through engagement — not conversions. No cookies, no consent banners, 100% of your traffic captured.
Staminads dashboard

Open Source

AGPL-3.0 licensed. Your data, your rules.

Privacy-First

No cookies, no consent banners. GDPR compliant out of the box.

Self-Hosted

Deploy on your own infrastructure. Free forever.
What we don’t measure: Staminads doesn’t provide “unique users” or “visitor counts.” Accurate user counting requires cross-device identity reconciliation — knowing that the same person visited from their phone, laptop, and work computer. This is technically impossible without invasive tracking or logged-in user data. Other tools showing these numbers are displaying estimates at best. We don’t do fake metrics — if we can’t measure it accurately, we don’t show it.

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Why Staminads?

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The Problem: Conversion Tracking is Broken

Web marketers have relied on conversion tracking (ROI, ROAS) for years. But due to technical and legal constraints, this approach no longer works:

Technical Barriers

  • Adblockers blocking tracking scripts
  • Limited cookie lifespans (7 days on Safari)
  • Cross-device journeys impossible to track
  • App webviews breaking attribution

Legal Constraints

  • GDPR consent requirements
  • Cookie banner fatigue (users opt out)
  • Privacy regulations tightening globally
  • First-party data limitations
Your conversion data is incomplete. You’re optimizing campaigns based on a fraction of reality.

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The Solution: Engagement-Based Analytics

Conversions don’t happen in one visit. Engagement does. A typical customer journey looks like this:
VisitIntentWhat You Can Measure
1Research✅ Engagement
2Compare✅ Engagement
3Decide✅ Engagement
4Convert❌ Often lost to tracking gaps
The role of marketing isn’t to convert — it’s to move the buying process forward. Staminads measures what matters at every step: how engaged your visitors are.

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Core Concepts

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TimeScore

The TimeScore is the median time spent on your website for each traffic source, expressed in seconds. Why median instead of average? Because medians are resistant to outliers — a single visitor leaving a tab open for hours won’t skew your data.
TimeScore measures real engagement. A visitor who spends 4 minutes reading your pricing page is more valuable than one who bounces after 10 seconds — regardless of whether they convert today.

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Key Features

Traffic Categorization

Separate Google Ads from Google Organic. Group landing pages by product category. Create channel definitions that match your business.

AI Assistant

Ask questions in natural language. “Which traffic source has the best engagement this week?” Get insights without writing queries.

Deep Data Exploration

Drill down by any dimension — source, campaign, country, device, or custom dimensions. Filter and combine in real time.

Multi-Tenant & Team Ready

Isolated workspaces for multiple sites or clients. Granular user roles: Admin, Editor, Viewer.

Built for Speed

Powered by ClickHouse. Sub-50ms query latency. Handle billions of events without breaking a sweat.

Mobile Friendly

Fully responsive dashboard. Check your analytics on any device.

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Next Steps

Installation

Deploy Staminads on Railway, PikaPods, or your own infrastructure with Docker.

Explore Report

Deep dive into your data to find insights and optimize your traffic sources.

Traffic Categorization

Create filter rules to categorize traffic by channel, page type, or custom dimensions.

View on GitHub

Star the repo, report issues, or contribute to the project.